Ads gone bad: I'm a Carrie, and I still want the beer closet
Posted at 4:44 PM Jan 14, 2009
By Andrea Grimes
The simplistic bullshittery that is the new Heineken closet ad requires little more commentary than this: gag.
Let me make this really clear: I would rather have the beer closet. I am a fashion-forward, hundreds-o-heels-owning woman, and I. Would. Rather. Have. The. Beer. Closet. I'm not saying having a beer vice is any better than a shopping vice; they both can lead folks to ruin. But I'll be damned if I'm not capable of going bankrupt on vintage cowboy boots and booze simultaneously.
Alcohol advertising, beer in particular, is usually some of the funniest and most creative. Why can't we extend this wit and creativity into something that isn't based on dichotomous gender roles? Just once?
Alcohol advertising, beer in particular, is usually some of the funniest and most creative. Why can't we extend this wit and creativity into something that isn't based on dichotomous gender roles? Just once?
Comments
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Posted 01/15/2009 at 12:29:50 AMbullshit! this commercial is satirizing the whole carrie/love of closet space commercialistic thing--I think it's clever and you're being a bit sensitive
Posted 01/18/2009 at 02:38:40 PM