Ads gone horrifically awry: Burger King's primitive savages
Posted at 11:30 AM Dec 12, 2008
By Andrea Grimes
"The hamburger is a culinary culture," explains one White Guy to The Other White Guy at WhopperVirgins.com. A "culture" that Burger King feels like it needs to spread. But where? I know! To all those uneducated, primitive brown-skinned savages out there!
I can't think of a modern ad campaign quite as exploitative and offensive as "Whopper Virgins." I'm shocked it even exists in my lifetime; it seems more like some bizarre eugenics-meets-marketing effort from way, way before the civil rights movement. Unsurprisingly, I'm not the only person on the Internet who's completely shocked.
The ads are such a nice little packaging of colonialist ideals. These people are strange! They don't know what a burger is!? They must be educated! Yes, educated with saturated fats and diabetes and Disney film tie-ins for their children! Eat this! it's good for you! We promise. We know better.
Comments
I hope they're prepared for a whole colony of natives shitting themselves after being forced to eat a whopper and a big mac for the first time.
Posted 12/12/2008 at 12:06:30 PMWow... are we sure that boys over at Sterling Cooper didn't cook this one up back in 1960?
Posted 12/12/2008 at 03:12:28 PM"These people subsist entirely on a diet of bark and grubs! And it turns out they loooooooove Whoppers!!!!"
Posted 12/12/2008 at 04:49:06 PM